27 Feb - 11 March: Please be aware temporary traffic lights on Hartmann Road may delay your journey to/from the Airport, you are advised to allow additional time for your journey.

 
 

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London City Airport Invites Passengers to ‘Get Closer’

Get Closer’ is the bold new strapline of London City Airport.  The line will be incorporated into the airport’s logo, which is being refreshed as a result of a branding review, rolling out this month [June].  

A new advertising campaign will run across print and online media in the UK and mainland Europe, emphasising the ‘Get Closer’ proposition. LCY’s popularity with business travellers means that speed and convenience are paramount.  The less time spent travelling means more time that can be put to better use elsewhere -  having longer in the office before having to leave for the airport or getting home sooner and having more time with the family.   

Bryn Owen, Marketing Director at London City Airport explained:  “Get closer means different things to different people.  Some passengers want to get closer to their meeting in central London; some want to arrive at the airport closer to their flight departure time; and others want to be closer to home when they return from a trip.  

“The location of LCY as the only airport actually in London and the speed of transit we offer through the airport – around 20 minutes from check in to departure lounge and 15 minutes from touchdown to tarmac or train – mean that passengers can get closer to wherever they want to be.”  
The brand refresh will also see an injection of colour into the logo, with royal blue chosen to reflect the airport’s professional and business-class standard.

The new identity will be phased in over the coming months across online, traditional media, marketing collateral, signage, airport equipment and staff uniforms.

Editors note

London City Airport (LCY) is the only London airport situated in London itself, just three miles from Canary Wharf, seven miles from the City and 10 miles from London’s West End and linked to all via the Docklands Light Railway. Catering for over 3 million passengers and 70,000 movements annually, in 2012 LCY celebrated its millionth flight, 36 millionth passenger and 25 years of operation.  LCY offers a unique rapid transit proposition – a short check in, door to lounge, and a shorter arrival, tarmac to train.  11 airlines fly out of LCY, serving 47 destinations, eight of which were new for 2012, with six further announced in 2013.  The airport has permission to increase its operation to 120,000 movements per annum, which it intends to do by 2023.  Further information about the airport please browse our website.

Further information

Please contact Charlotte Beeching our External Communications Manager by emailing charlotte.beeching@londoncityairport.com

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@shelly64lofc To establish another solution, once we have one we will update you. Thanks for your patience on this.
@shelly64lofc This entrance has now closed as it was only open during peak this morning. Our team are currently working with Thames Water
Where would you fly to today? #FlyLCY http://t.co/rCdhLPf8DT
@shelly64lofc you'll be able to turn left onto the Steve Redgrave Bridge (A117) or turn right heading towards Woolwich/Connaught Bridge.
@shelly64lofc We have now opened the Eastern Gate so traffic can exit through here, head towards Fishguard Way and...
@shelly64lofc We'll pass your feedback on and see if there's anything more we can do
@shelly64lofc Apologies for the delay they have been put in as work is carried out on water mains.
Please be aware there are temporary traffic lights on Hartmann Road until 11th March, please allow extra time for travel.
@mjporter79 Send us an email and we can look into this further for you online@lcy.co.uk
@mjporter79 Sorry to read this, is there anything we can help with?
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