About & Corporate. Press Centre.
Latest new from London City Airport

London City Airport Invites Passengers to ‘Get Closer’

Get Closer’ is the bold new strapline of London City Airport.  The line will be incorporated into the airport’s logo, which is being refreshed as a result of a branding review, rolling out this month [June].  

A new advertising campaign will run across print and online media in the UK and mainland Europe, emphasising the ‘Get Closer’ proposition. LCY’s popularity with business travellers means that speed and convenience are paramount.  The less time spent travelling means more time that can be put to better use elsewhere -  having longer in the office before having to leave for the airport or getting home sooner and having more time with the family.   

Bryn Owen, Marketing Director at London City Airport explained:  “Get closer means different things to different people.  Some passengers want to get closer to their meeting in central London; some want to arrive at the airport closer to their flight departure time; and others want to be closer to home when they return from a trip.  

“The location of LCY as the only airport actually in London and the speed of transit we offer through the airport – around 20 minutes from check in to departure lounge and 15 minutes from touchdown to tarmac or train – mean that passengers can get closer to wherever they want to be.”  
The brand refresh will also see an injection of colour into the logo, with royal blue chosen to reflect the airport’s professional and business-class standard.

The new identity will be phased in over the coming months across online, traditional media, marketing collateral, signage, airport equipment and staff uniforms.

Editors note

London City Airport (LCY) is the only London airport situated in London itself, just three miles from Canary Wharf, seven miles from the City and 10 miles from London’s West End and linked to all via the Docklands Light Railway. Catering for over 3 million passengers and 70,000 movements annually, in 2012 LCY celebrated its millionth flight, 36 millionth passenger and 25 years of operation.  LCY offers a unique rapid transit proposition – a short check in, door to lounge, and a shorter arrival, tarmac to train.  11 airlines fly out of LCY, serving 47 destinations, eight of which were new for 2012, with six further announced in 2013.  The airport has permission to increase its operation to 120,000 movements per annum, which it intends to do by 2023.  Further information about the airport please browse our website.

Further information

Please contact Charlotte Beeching our External Communications Manager by emailing charlotte.beeching@londoncityairport.com

Search

LCY Tweets

@BillysCrystal @flybe Strange, can you DM us with your email address and we can ensure this has been entered?
You only have a week left to enter our competition to win flight tickets with @flybe! Enter here http://t.co/iYnKD6i4g7
@R7yan Looking good! Where are you flying to today?
BOO, AGH, BAT! Which do you think is the scariest sounding airport? Vote here http://t.co/yzUkhXOtub #Halloween
RT @thelondonheli: A great view of City #Airport from the helicopter @LondonCityAir #London #Londonviews #helicopter http://t.co/mAValm7qzt
RT @tazmac2: The Wharf looking expensive this morning http://t.co/KE57F2QXJL
Book flights to Edinburgh from £98, #citybreak anyone? http://t.co/2lj8H6xUDD
@mattj_uk @British_Airways Glad you had a great flight!
@jamiemcp Is there anything we can help with?
@TriciaKing1 Have a great flight, where are you travelling to?
@John_J_C_Moss Hi there, the airport closes at 12.30 on Saturdays.
@kiryukun DM us with more detail and we can get the team to look into it for you
@A318Driver Stunning picture!
RT @A318Driver: Simply beautiful sunrise inbound to @LondonCityAir this morning. A nice end to a long night.... #viewfrommyoffice http://t.
RT @harryharrad: Another busy day @LondonCityAir the only airport in #London @Mr_B_1989 @ops_4 @Ops_officer @tazmac2 @lucasmaximoose http:/…
@mikeschwede Hope you enjoyed your trip, where are you travelling to?
@chelvet Hi we're keeping people informed and vigilant, ensuring basic health and safety practices, keeping a sense of perspective.
@Linda1892 We do have a left luggage facility at the information desk, our team can keep your bags until you are able to check in.
Did you know Hamburg has 2,302 bridges, that's more than Venice & Amsterdam! #FunFactFriday http://t.co/JA5HDLYLne http://t.co/73I6uu23fV
@AlexLowit Well have a good flight and a great trip!
Follow Us Facebook Twitter Twitter icon Google+ YouTube icon Youtube

Sign up. For news on competitions, new routes and articles. Be the first to know with our newsletter.

Car parking pre-book online.

Save up to 60% >

Book your holiday.

Click here now >

London City Airport

See all destinations >.

Sign up. For news on competitions, new routes and articles. Be the first to know with our newsletter:
Submit >