About & Corporate. Press Centre.
Latest new from London City Airport

London City Airport Targets West End To Fly From the East

Already the obvious choice for business travellers in Canary Wharf and the City, London City Airport is now turning its attention to Westminster.

A multi-channel marketing campaign has been launched to target the business and political communities in and around the West End, to position LCY as a convenient alternative to Heathrow for European travel. 

Focal points of the campaign include the 25-minute travel time by public transport and the fast transit that the airport offers, with passengers able to reach their departure gate in around 20 minutes.

Radio advertising will be supported by promotional sandwich bags in food outlets at key locations and the distribution of tens of thousands of leaflets at London Underground stations over a three week period. 

Matthew Hall, Chief Commercial Officer at London City Airport said:  “London City Airport is the only airport actually in London.  It is quick and convenient and the perfect way to start your journey if you’re going on a business trip or weekend break.  This campaign is designed to encourage people based in the West End to consider trying the airport for their next flight.

“It also complements the work being done by our in-house media sales team to promote the advertising opportunities available within the airport itself.  The profile of our passengers – 60 per cent business travellers and with an average income in excess of £100,000 per year – means we can offer brands a targeted captive audience.”

The campaign has been launched hot on the heels of a brand refresh which has seen the introduction of the strapline ‘Get Closer’ to the LCY logo.

For more information please browse our website.  

Editors note

London City Airport (LCY) is the only London airport situated in London itself, just three miles from Canary Wharf, seven miles from the City and 10 miles from London’s West End and linked to all via the Docklands Light Railway. Catering for over 3 million passengers and 70,000 movements annually, in 2012 LCY celebrated its millionth flight, 36 millionth passenger and 25 years of operation.  LCY offers a unique rapid transit proposition – a short check in, door to lounge, and a shorter arrival, tarmac to train.  11 airlines fly out of LCY, serving 47 destinations, eight of which were new for 2012, with six further announced in 2013.  The airport has permission to increase its operation to 120,000 movements per annum, which it intends to do by 2023.  Further information please browse our website. 

Further information

Please contact our External Communications Manager Charlotte Beeching by emailing charlotte.beeching@londoncityairport.com 

Search

LCY Tweets

@afbrady Be sure to tweet us when you come through!
@TONY1BREED No, the crew must do it as it's part of certain licensing requirements.
Morning! Did you know our Airfield Operations team have to check 1,100 lights every morning #FunFactFriday #LCYCrew http://t.co/t1paa5nojs
@RobHug For updates on your flight you'll need to get in touch with your airline, you can find contact details here http://t.co/AvhFR0TDE6
@je5 Sorry about the delay, but glad your all set up!
@CSchroeter86 Please DM us with your details so we can pass on to the relevant team.
Dublin has over 1,000 pubs & bars, the perfect excuse for a pint of Guinness! Book return flights from £119 http://t.co/3YAijYUovm #FlyLCY
@R_Langer Let us know if you have any further issues.
@R_Langer Apologies for the delayed response, it appears we did have a few issues with Wifi access earlier but this has now been resolved.
@MrChips69 Any delays are due to low visibility early this morning, this has now cleared.
@R_Langer Sorry about this, bear with us whilst we look into this for you. Will come back to you asap.
@BlackMaverick12 Great picture!
@Colm_McKenna Great stuff, let us know how you get on.
@Colm_McKenna This work has now been completed and the e-gates are now up and running.
@CorinCole Thanks for letting us know, we'll get this changed #wishfulthinkingwednesdays
@karenannehinton They sure are, no issues reported. Have a good journey!
Amsterdam is one of the ultimate #citybreaks. What’s on your Amsterdam to do list? You can book flights here http://t.co/q0n63KXsz3
@DomgbErnest A public consultation is currently underway until 27th November, all info can be found here http://t.co/AsxOxwWLia
@remittancegirl Sorry to read this, have you been speaking to @British_Airways in the terminal building?
Visibility has now improved, but flights may be delayed by the earlier disruption. If affected please contact airline http://t.co/AvhFR0TDE6
Follow Us Facebook Twitter Twitter icon Google+ YouTube icon Youtube

Sign up. For news on competitions, new routes and articles. Be the first to know with our newsletter.

Car parking pre-book online.

Save up to 60% >

Book your holiday.

Click here now >

London City Airport

Find out more >.

Sign up. For news on competitions, new routes and articles. Be the first to know with our newsletter:
Submit >